1. Brief Introduction of Company
      Along with the process of “ sweat” to “sweet ”, Weiyi has grown up from ground to be grand and experienced a long time of difficulties. Now, Weiyi is at the stage of prosperity, just like a youth in his golden time after over ten years of caving-out, struggle, transforming and innovation.
      Rooted in the fertile soil of practice, Weiyi has become the largest and biggest waterfowl breeding enterprise in Southwest China from a tiny and tousy hatching room. Starting with RMB 500 and 2 oil lamps to hatch baby ducks, Sichuan Weiyi Breed Aquatics Company Co., Ltd. was founded in 1991 with  Registered Capital of RMB 3.8 million and Fixed Assets of 5.8 million. Till 2006, the Registered Capital of Weiyi has been increased to RMB 10 million, and Total Assets mounted up to RMB 17.81 million, with annual output value up to RMB 50 million. Now, the company covers an area of 200 acres; has domestic advanced incubators more than 160 pieces/sets; has hatching capacity of 13.50 million birds; has annual stock of 0.1 million seed ducks. The main types of duckling we have are: Cherry Gu SM3, Cherry Gu NC, Aobai Star 2000, White Mule duck, Gray Mule duck, Weiyi meat duck, Lace duck, etc. in series of commercial generation and parents generation. Famous for its super quality and perfect service and credit, Weiyi has large markets in Beijing, Shanghai, Shandong, Dalian, Liaoning, Inner Mongolia, Guangdong, Guangxi, Fujian, Yunan, Guizhou, Tibet, etc.
2.  Entrepreneurship and enterprise culture
      Entrepreneurship: “lead the farmers to get rich; our pursuit is endless”
 “single rich is not rich; all rich is really rich. ”  These years, Weiyi has led more than 3,000 farmers to get rich, and raised their income by more than RMB 30 million both directly and indirectly, which achieved good economic and social benefits. Weiyi values its credit very much, and takes quality seriously when providing baby ducks, medicine and fodder to the farmers. After “5.12 earthquake”, Weiyi suffered a great loss, but it still paid the farmers in full amount as contracted and didn’t buy the seed duck eggs at a depressed price, which ensured the farmers’ profits and gained advocacy and compliment from them. Especially, Weiyi helps the farmers who have big trouble in living, assisting them to breed ducks to get rich.
      Enterprise culture: “people-oriented, solidaric, sustainable, native-benefiting” 
      Weiyi adheres to people-centered attitude, aiming at achieving all-round human development; seeks and promotes development from the fundamental interests of the masses; satisfies the growing material and cultural needs of the masses constantly; protects the economic, political and cultural rights and interests of the masses effectively; So that the fruits of development benefit all the people. Upholding the spirit of unity, Weiyi leads and benefits native economic development to achieve the long-term development and growth for the company.
3. Advantageous Geographical Location; Developed Transportation and communications.
      Pengzhou City is located in the Chengdu Plain, neighboring Pixian, Dujiangyan, Guanghan, Xindu, Shifang, with well-developed transportation and communications, roads and railways across the whole area; communicating on broadband network, and supported by Chengdu, Pengzhou city has a strong attraction and influence.
4. Good fundation of breeding and large scale of farming
      There is a duck-breeding tradition in the rural areas in Pengzhou. Especially, since the Reform and Open-up policy, the production of duck-breeding has developed quickly along with the improvement of the standards of living. Led by Weiyi, many farmers have got rich by breeding seed ducks and commercial ducks. Thus the farmers increased their enthusiasm in breeding ducks, and afterwards, more and more farmers specialize in breeding ducks on large sacle farms. The slaughter from big duck farms accounts for more than 70% of the total slaughter.
5. professional technical service team
      Technically supported by Pengzhou Animal Husbandry Bureau, Weiyi has a strong technical force, with 2 senior animal husbandry engineers, 2 senior veterinarians, 5 animal husbandry engineers and veterinarians. Weiyi also has a complete service network, and is capable to assume the service of Quarantine technology and disease prevention.
6. Management mechanism
      To enhance the inner management, Weiyi has established Marketing Department, Managing Department, Finance Department, Seedduck-Breeding and epidemic prevention management Department, Hatchery Managing Department, Manager’s office and the like.
      Weiyi has also improved the management system of any departments, to ensure any management has rules to follow. For example, as Weiyi enhances the management and improves effectiveness in epidemic prevention work, Weiyi makes up amd signs the Liability Certificate with the prevention workers and sets up Rewards and Penalties System for prevention work. All those rules or systems are no doubt to gurantee farmers’ economic profits.
7. Enterprise Development plans and objectives
     In order to promote economy of Sanjie Town and lead farmers to get rich more practically and more effectively, the project of production line for breeding and slaughter of high-quality meat ducks has been doing the work of investment since the project has been drawn up and approved by Pengzhou Development Planning Bureau. 2000 to 3000 jobs can be resolved and millions of annual profits and taxes can be achieved after the completion of the project.
      In 2007, in the concern and support from leaders of all levels, this project received a supporting loan of RMB 20 million for project funds from Chengdu Modern Agriculture Development Investment Co., Ltd. and a loan for purchasing land of RMB 9 million from Pengzhou Modern Agriculture Development Investment Co., Ltd.
      Recently, 30 acres for this project has been resolved in Industry Garden of Mengyang Town. After one year, this project is expected to put into use.
      This project is supposed to improve the meat duck propagate, breeding and Processing system. When the project is taken off the ground, standardized production of highbred meat duck can be achieved and the product security and the number of output also can be increased relatively to a large extent.
     The carry-out of this project can also promote the change from scattered small-scale production to industrialized, large-scale and intensive production, and the change from quantity to quality, from extensive farming to scientific farming.
      The project will set up an economic chain of meat duck slaughter, processing, storage and sale, based on the existing production chain of propagate, hatchery, commercial ducklings, resulting in the increase of the technology level of duck breeding and competitiveness in the market, which means greatly to the development of the healthy and sustainable development of Duck Industry in Sichuan Province.
      Moreover, the construction of this project will be a great help to adjust the production, product and output structures in animal husbandry.
       Weiyi has been praised highly and successively by provincial, municipal and community leaders of all levels, as “Chengdu Key Enterprise”, “Advanced Enterprise”, “Agricultural Industrialization Demonstration Unit”, “Advanced Science and Technology Unit”,“AAA Credit Enterprise” (by Agriculture Bank of China).
       Zhong Sifan, General Manager, has been awarded the “Patriotic Entrepreneur”, “Chengdu Labor Model”, “Urban-Rural Integration Talents”etc
      All the honors recorded the the past of Weiyi, and are inspiring all the staff in Weiyi to examine themselves and pursue the prosperity in future.
      Development is a long way to go and no end in sight. Weiyi, led by our General Manager Zhong Sifan, focuses on leading more farmers to get rich, and extending industrial chain. Weiyi, functioning as a Key Enterprise, contributes to reduce the urban-rural gap and accelerates the pace of urban and rural economy.

Sichuan Weiyi Breed Aquatics Company Co., Ltd